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Ennis Traffic Safety Solutions enters Mexico traffic paint market

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By: KERRY PIANOFORTE

Editor, Coatings World, Coatings World

Ennis Traffic Safety Solutions’ traffic paint products have been approved for sale and distribution by the Mexican government. Ennis company officials, government representatives and distributors held a launch event in Mexico City to discuss the Ennis entry into the paint market and regional headquarters in Mexico. The launch event was highlighted by a review of Mexican paint and thermoplastic standards by Ing. Alfonso Mauricio Elizondo Ramírez, coordinator of transportation standards and infrastructure for the Mexican Transportation Institute.

“Our product success on a global basis has resulted from having local offices and facilities run by local people, and we are making a significant investment in Latin America and Mexico,” said Scott Seeley, Ennis’ director of global marketing, Central U.S. and Latin America. “Most of our products currently come from Texas, but we are evaluating ways to move our products and services closer to Mexico and Latin America.”

Leading the Ennis team in Latin America is Alberto Merinos, marketing and sales manager for Latin America and the Caribbean. Ennis has distributed products in Mexico for more than 20 years including Stimsonite raised pavement markers and thermoplastic pavement material.

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